Get ready, the race will be long!
In a few weeks, the Olympic Games 2012 will take place in London.
The foursquare team who loves sport offers us the first badge of the Olympic Games:
How to unlock this badge?
“8,000 miles. 8,000 stories. From Land’s End to Lerwick, Lowestoft to Enniskillen, you’re somewhere on the London 2012 Olympic Torch Relay route. Find out when the Flame is coming and line the streets to cheer on your local Torchbearers! This is your moment to shine.”
Well, to unlock it, it’s not that simple.
First, like all the other partners badges, you will have to follow the Olympics’ official Foursquare channel : London2012
Then, you must check-in when the flame reaches the place nearest you.
You can also find out where the Olympic torch is going each day by visiting BBC Torch Relay page
What do you think? What types of badges would you have for the Olympic Games?
That’s a good example of Social Media Marketing. Check out also how you can use Foursquare for your business!
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